Russell Athletic is still very capable in creating excellent vintage sportswear. Although the American sportswear brand may be known for inventing original jerseys by football players tired of itchy wool jerseys, recently, the brand has been committed to supporting alternative sports communities such as skateboarding and is now dancing again.
For AVO Boyz or “Africa’s Very Own”, comfort is paramount in their work-and the Nigerian American Dance Company has actions to support this. This New York crew was formed in 2014 by the brothers Stephen and Emmanuel Ojo and Caleb Bonney, and has performed for members of the musical royal family such as Rihanna, Janet Jackson and Travis Scott, to name a few.
AVO Boyz launched their first merchandise series, which contained Russell Athletic blanks with the crew’s signature logo. “What can give you the greatest comfort than dancing and digging in your favorite sportswear?” the group said.
On the West Coast, members of The Council, a women’s dance company based in Los Angeles, have the same view. Founded in 2015 by sports artist Sheopatra Jones, the six women of the organization are to some extent a selected family and actively support each other’s personal and professional goals.
“When it comes to being an artist, we need to look for a lot of things. One of them is comfort,” they said. “Our space, our art, and even the comfort of the clothes we wear. So when we decided to order new sportswear, we chose Russell Athletic.”
Explore the designs of each of the staff above and use Russell Athletic’s various clothing options to make your own products as comfortable as theirs.
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Post time: Nov-30-2021